The Dubai real estate development company Emaar has unveiled its collaboration with famous Lebanese designer, Elie Saab, to create a residential tower under his signature in Emaar Beachfront in Dubai Harbour

Elie Saab Apartments will be part of a 20-tower residential community.

The Saab apartments, located on the gated island near Palm Jumeirah and named the Grand Bleu Tower, will open in autumn 2023.

“Elie Saab is the pride of the Arab world, and a fascinating international success story," Emaar chairman Mohamed Alabbar said at a joint press conference last week at the Dubai Opera.

"Every aspect of these glamorous residences is personally designed by Elie Saab, who brings his rare genius and aesthetics to create a new architectural and lifestyle expression. Saab has personally lent his touch to every aspect of the residences, from the materials used to the interiors, finishing and even the artworks.”

According to the Emaar website, the apartments will go on sale on April 5, and buyers will get styling advice from Elie Saab design team.

"It's about a vision, how I like to live. It's about lifestyle, about life, about quality,” Saab told The National newspaper.